In the cusp of the traditional business enterprises, how to have a pair of "Internet" wings, help the successful transformation of the industry? In the "Internet +" environment, traditional commercial enterprises, how to quickly respond to new challenges? From media operations, mobile payments, online store, experiential marketing, big data ... just these? How to "reform our own life" will not be "revolutionary"? What new changes brought about by the new normal? How to find a way out of difficulties? Where is the way out? Where is its future? A series of questions are in the 8th annual meeting of Beijing UnionPay.
November 12-14, Shenyang, "2015 China Business Entrepreneur Forum" and "China Northern Mall International Forum Eighth Annual Meeting" Opening!
Mr. Guo Xing, a representative of Shulang Group, was invited to attend this annual conference and made a top conversation with the business elites from all walks of life on the hottest business model of future retail business. On the one hand let more entrepreneurs understand the tide of mobile Internet under the influence of the current business retail business model and response to the road, on the other hand talked about consumer big data solutions and O2O development experience to explore the most noteworthy The future of omnichannel retail.
"Internet +" under the traditional business can go far?
In this regard, how to see the situation in a chaotic and noisy business environment, active change, come from the real estate, apparel industry, cultural industries, investment and other business sectors big business coffee, from their own point of view how to deal with the "Internet + Under the transformation of the retail market. Good at taking precautions, omni-channel marketing model Shurang, but also break through the fog, business representatives Mr. Guo Xing and the presence of you share the Shu Lun big pattern of "broken" and "legislation" so that participants feel the whole channel mode Business future.
Shu Lang created a thousand direct sales brand stores, and in the test hydropower sales model in 2009, launched online special for the brand 3: 3 sweaters and wind into the loose coat Square, the use of unique advantages to both the depth of the integration of development , The combination of the operation of the physical store, the operation of the e-commerce network platform and the application of the mobile terminal device, and the integration of online, offline and channel resources make the benefit of ShuLun Group show a "multiplier effect".
Under the new economic normal in the background of "Internet +", enterprises need to keep up with the development of the times. In the era of data integration and processing, enterprises should go to the front end of users and truly understand the value demands of users on products. Internet economy is the development of integrated globalization of resources development, Shulang actively embracing the Internet, take the omnichannel marketing, but also with an active participation of the mentality and truly open mind to open the pattern and field of vision, in 2014 started the world In 2015, we conducted in-depth capital cooperation with Danish PWT Group and Israel FOX Group, and introduced four international men's tide brands, namely BISON, SHINE ORIGINAL, LINDBERGH and JUNK de LUXE from PWT Group, Cooperative operation of internationally renowned cosmetics brand LALINE and so on. Shulan has taken the lead through the fog to come to the fore, to complete the garment enterprises in the "Internet +" era of transformation and upgrading ......
In the honored guests dialogue, the 8th Annual Conference of the International Forum of Northern China Shopping Mall ended successfully. The event, the 2 awards, keynote speeches, high-end dialogue, field trips and many other activities for the participants perfect interpretation of the "Internet +" under the retail model, to all participants bring different ideas collision, Bring confusion to China's business development in 2016 with hope and confidence on the road ahead and work together to promote the prosperity and development of China's retail industry!
Shaoxing Yichuang Trading Co., Ltd. , https://www.yichuangcc.com