From October 29 to 31, 2015, the three-day "Give Back VIP; Have a Surprise at the Store" campaign was successfully carried out with the sales in full swing.
Not long ago, Gogh Betty Shenzhen headquarters held a 2-day closed-end "winning terminal. Innovative marketing, marketing O2O mode" course training. The training ended with the core objective of "deciding to fight e-commerce, promoting electricity suppliers, online interaction, offline cooperation, online diversion and offline trading."
The current underwear industry intense competition, especially with the continuous popularization of the Internet, the increasing Internet behavior, the rapid expansion of the mobile terminal network led to the outbreak of online sales stage, to the traditional sales of offline stores have brought great challenge. Therefore, offline stores must countermeasures to meet the challenge.
The Guangxi Gubei Betty stores to carry out the "VIP feedback; surprise to the store," a very good online and offline interactive linkage concept applied to the actual sales process. The main purpose of the activity is to motivate old customers, stimulate old customers and expand new customers. To try polite, recharge cash back, on-site red envelopes, new products to send warm and attractive promotional activities led sales.
On the one hand, a few days before the event vigorously carry out WeChat microblogging website campaign to encourage customers to share circle of friends, so that more new customers to understand the details of the store activities; the other hand, with such activities in a particular three days, will Customers want the benefits back to them in order to maintain a good relationship between buyers and sellers.
In the end, the inventory was digested, the performance was improved, the customer satisfaction was satisfied, new customers increased, and the original market was more stable. Perfect O2O, to achieve a win-win terminal!
Printed Nonwovens,Printed Non Woven Fabric,Non Woven Raw Material,Non Woven Fabric Material
Ningbo Dokee New Material Co., Ltd. , https://www.aumaterial.com