REINEREN is your life style
The REINEREN brand was founded in 2012 by the young fashion designer Ms. Ren Wei. REINE has its own meaning of superiority in French. It mainly embodies the beauty of individual women in terms of spirit, temperament and other aspects that distinguish them from others. Elegant and avant-garde, exquisite and lazy, it is REINEREN's respectable dress principle and it is also REINEREN's consistent style. Excellent fabrics with neat cuts fully demonstrate the woman's strong and confident side. REINEREN's unique style gives the brand a unique coolness.
Ms. Ren Wei went to Paris ESMOD to continue her studies after finishing her studies in New Zealand MASSEY UNIVERSITY. Under the rigorous teaching and high standard training of ESMOD, Ren Wei gradually improved his professional knowledge structure and formed his own independent aesthetic. With the solid professional knowledge and extensive internship experience, combined with frequent visits to the world, combined with the integration of multinational cultural influences and personal ideas, REINEREN's unique style came into being. The French woman always walks in the elegance of the fashion frontier, and inadvertently reveals the lazy and handsome, builds the aesthetic philosophy and design concept of Renqiu designers.
2017AW
2018SS
| 2018AW Theme Concepts |
Mysterious girl
The theme of the autumn/winter 2018 was inspired by the Gypsy girls. They are nomadic tribes who live in Europe. They are the embodiment of beauty and mystery. They are passionate and cold-hearted, they can sing and dance, and they believe in Mother Earth. Ren Ye, a designer, once read a book about their lives. Their free spirits, their lack of ideological restraint, and their unfamiliar character appealed to me. So in this season, in addition to continuing REINEREN's lazy and elegant style, it incorporates some elements of romantic flowers and starry sky, exquisite detail craftsmanship, elegant and succinct cutting, so that the sense of nationality and modernity are well combined. Together, it conveys a new image of a cool girl, allowing a trace of mystery and sensuality to slowly invade the hearts of people. Encourage contemporary women to have their own soul and independent personality charm. This is also the concept that REINEREN has always advocated.
